How to Price Your Cafe or Restaurant Menu Properly (Without Guessing)
One of the easiest ways to get menu pricing wrong is to look at what everyone else is charging. The cafe down the road sells a bacon and egg roll for $12. So you charge $12. The restaurant around the corner sells a chicken schnitzel for $28. So you charge $28. It seems logical. But […]
How to Fix Your Cocktail Menu: 10 Changes That Can Improve Sales and Profit
If your cocktail menu isn’t selling the way you expected, the problem might not be your cocktails. It could be the menu itself. A cocktail menu has to do several jobs at once. It needs to make drinks look appealing, help customers make decisions, be practical for your bartenders to execute and, most importantly, make […]
How to Decide Which Entrees and Starters to Put on Your Menu
Choosing the right entrees, appetisers or starters can have a bigger impact on your hospitality business than you might think. A good starter can increase the average spend, give customers something to share while they wait for their main meal and showcase what your kitchen does well. A bad starter can tie up your kitchen, […]
How to Make More Money With Upsells in Your Cafe, Restaurant or Bar
One of the easiest ways to increase revenue in hospitality is to get more value from the customers you already have. You don’t necessarily need more customers. You don’t necessarily need more advertising. Sometimes you simply need to give the customers already standing in front of you a better reason to spend a little more. […]
How to Reduce Food Waste in Your Cafe, Restaurant or Hotel Kitchen
Food waste is one of those costs that can quietly destroy your hospitality business. You buy the ingredients. Your staff prepare them. Some get used. Some get thrown away. And because you don’t necessarily see the money leaving your bank account at the moment the food hits the bin, it can be easy to ignore. […]
