How to Fix Your Cocktail Menu: 10 Changes That Can Improve Sales and Profit
If your cocktail menu isn’t selling the way you expected, the problem might not be your cocktails. It could be the menu itself. A cocktail menu has to do several jobs at once. It needs to make drinks look appealing, help customers make decisions, be practical for your bartenders to execute and, most importantly, make […]
How to Decide Which Entrees and Starters to Put on Your Menu
Choosing the right entrees, appetisers or starters can have a bigger impact on your hospitality business than you might think. A good starter can increase the average spend, give customers something to share while they wait for their main meal and showcase what your kitchen does well. A bad starter can tie up your kitchen, […]
